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Madewell has released their March 2014 lookbook which features the flawless Erin Wasson sporting their newest spring items. Strutting her stuff down the whitewashed streets of Malta, Wasson perfectly embodies the chill but sexy vibe that Madewell’s clothing aims to convey. From slouchy t-shirts and mid-rise jeans to overalls, the catalog features a clothing style the looks simultaneously low maintenance and seductive. Although predominately basic with blue jeans and white tops, Madewell’s collection features a few splashes of color which compliment the earthy tones of their blazers and pants. Perfect for a stroll on the beach or a night on the town, Madewell’s spring collection is as versatile as it is beautiful.

It’s no surprise that Wasson was chosen by Madewell to model their new outfits given her girl-next-door persona. Born and raised in Texas, Wasson has repeatedly stated that she feels more comfortable in jeans and cowboy boots than anything else. Her easy style does nothing more than add to her sex appeal as we can all relate to the casual style of daily life. She would look no more out of place on the boardwalk than she would on the catwalk, a fact that extends to the Madewell clothes she sports. This catalog is all about looking fashionable while feeling comfortable, giving a new meaning to casual Friday.

Malta’s beautiful streets and beaches provide a backdrop that ties together this entire shoot. The stone building, rough coasts, and crystal waters compliment Wasson’s relaxed demeanor and rugged fashion. Beautiful but grungy, Madewell’s March 2014 lookbook delivers high fashion with a laid back wardrobe.

See more of the collection here.

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Will you be shopping from the Madewell March lookbook?

 

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