Say what you will about Kim Kardashian, that girl is beautiful. So are her sisters. This is why we can hardly contain our excitement about Kardashian Beauty, a line of beauty products from the Kardashian sisters!

The collection officially launched on Friday, and of course, Kim Kardashian was quick to let the world know via Instagram:

Kardashian Beauty is being sold on Ulta, and we have to say, there’s quite a few products to choose from. There’s a blow dryer, flat irons, makeup and hair products. Of course the girls love every product, but Kim is particularly fond of two. “As far as products, I love the Kardashian Beauty dry shampoo and conditioner, which we have. I’ve never seen a dry conditioner out there but it really helps when you’re trying to not wash your hair,” she told the Daily Mail.

We’re excited to try the dry oil because it consists of black seed oil. In case you don’t know, black seed oil is thought to have many health and beauty benefits. When it comes to hair, it reportedly helps with growth, moisture and hair loss. It’s very clever of those Kardashian girls to jump on the black seed oil trend!

Items in the Kardashian Beauty line cost between $7 and $89. So whether you’re on a tight budget or not, you can pick up a few great items to try.

Head over to Ulta for more!